Tuesday, March 07, 2006

Who is Your Audience?

Years ago I was challenged by a question in a book by Keith Miller. The question was, “Who is your audience?”

In the book Miller recorded his own reaction to reviews of his writings. He found that some negative reviews did not bother him because they were written by people who did not matter to him.

But there were certain other people whose evaluations were a different matter. Their words of approval warmed him and their criticism cut him to the quick.

Miller concluded that each one of us has our select audience before whom we play out the days of our lives.

Who is your audience? It may be only one person or a small group, yet what they think exerts an enormous influence over our daily actions.

Geoff Pound

Image: Keith Miller, business person, author of The Taste of New Wine and The Second Touch.